Last Updated: March 25, 2025
INTRODUCTION
At RILY.CO, we respect your privacy. This Privacy Policy explains how 2700384 Ontario Inc. ("we," "us," or "our") collects, uses, and protects your information when you use our Website (RILY.CO) or interact with us through email, phone, or in person. By using our Website, you agree to these terms. If you disagree, please don't use our Site.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy periodically. When we make significant changes, we'll notify you by email or through the Site. Your continued use of our services after changes indicates your acceptance of the updated policy.
WHAT INFORMATION WE COLLECT
We collect several types of information:
Personal Information: This includes your name, address, email, phone number, IP address, and account details that can identify you.
Non-personal Information: Anonymous usage statistics, demographic information, and aggregated data that doesn't identify you personally.
Technical Information: Details about your browser, operating system, and how you interact with our Website.
HOW WE COLLECT YOUR INFORMATION
We gather information in three main ways:
Directly from you: When you fill out forms, place orders, contact us, or submit content.
Automated technologies: Through cookies, web beacons, and other tracking tools that collect data as you browse our Website.
User contributions: Information you post or share on public areas of our Website.
COOKIES AND TRACKING TECHNOLOGIES
Our Website uses cookies and similar technologies to improve your experience and collect data about your browsing activities. These include:
Browser cookies: Small files stored on your device to remember your preferences.
Flash cookies: Objects stored to support certain Website features.
Web beacons: Small electronic files that help us analyze site usage.
Server logs: Records of your interactions with our Website.
You can control cookies through your browser settings. To opt out of tracking for advertising purposes, visit the Digital Advertising Alliance of Canada at https://youradchoices.ca/en/tools.
HOW WE USE YOUR INFORMATION
We use your information to:
- Provide and improve our services
- Process transactions and deliver products
- Communicate with you about your account or purchases
- Send relevant marketing materials (with your consent)
- Personalize your experience
- Analyze Website usage to make improvements
- Protect our legal rights and comply with obligations
We will only use your information for purposes outlined in this policy or with your consent.
LEGAL BASIS FOR PROCESSING
We collect and process your information where:
- It's necessary to provide you with our services
- We have a legitimate business interest
- You've given us consent
- We need to comply with legal obligations
WHEN WE SHARE YOUR INFORMATION
We may share your information with:
- Our subsidiaries and affiliates
- Service providers who help us operate our business
- A buyer if our business is sold or merged
- Advertising partners (in aggregate, non-identifiable form)
- Third parties with your consent
We may also disclose information when required by law or to protect our rights or safety.
DATA TRANSFERS
We may transfer your information to service providers in other countries. When we do, we ensure they protect your data according to Canadian privacy standards. By using our Website, you consent to these transfers.
HOW WE PROTECT YOUR INFORMATION
We use appropriate security measures to protect your information from unauthorized access or disclosure. While we implement safeguards that comply with Canadian privacy standards, no online transmission is completely secure. You share information at your own risk.
DATA BREACH NOTIFICATION
If your personal information is compromised, we'll notify you and relevant authorities as required by law, and take steps to minimize potential harm.
DATA RETENTION
We keep your information only as long as necessary for the purposes outlined in this policy or as required by law. When no longer needed, we securely destroy or anonymize your data.
CHILDREN'S PRIVACY
Our Website isn't intended for children under 13. We don't knowingly collect information from children under 13. If we discover we've collected information from a child under 13, we'll delete it promptly.
YOUR PRIVACY RIGHTS
Under Canadian privacy laws, you have the right to:
- Access your personal information
- Correct inaccurate information
- Request deletion of your data (where applicable)
- Withdraw consent
- File a complaint with privacy authorities
ACCESSING OR CORRECTING YOUR INFORMATION
You can request access to your personal information or correct inaccuracies by emailing hello@rily.co. We may ask for verification of your identity before providing access. In some cases, we may be unable to fulfill your request as permitted by law.
WITHDRAWING CONSENT
You can withdraw consent for our collection and use of your information by contacting hello@rily.co. Note that this may affect our ability to provide certain services.
THIRD-PARTY LINKS
Our Website may link to third-party sites that have their own privacy policies. We're not responsible for these sites and encourage you to read their policies.
CONTACT US
If you have questions about this Privacy Policy or our practices:
Privacy Officer
RILY.CO / 2700384 Ontario Inc.
Email: hello@rily.co
Phone: 1(877) 809-0094
If you're concerned about our handling of your information, please contact us first. If you're not satisfied with our response, you can contact the Office of the Privacy Commissioner of Canada.